About us

Why Mountain Magnolia?

At Mountain Magnolia Marketing, we believe small businesses are like the mountain magnolia, thriving in the dynamic, native landscape of their respective markets and communities. Just as this unique tree flourishes in fleeting openings, small businesses and nonprofits seize opportunities, stepping into the light to make significant impact. They build strong relationships and vibrant ecosystems. By nurturing local economies and fostering cultural richness, businesses stand as foundational pillars, adaptable and resilient, proving that there’s always space for growth and connection in the right environment.

About our Founder

Nichole Dupont, Founder and Chief Strategist, has a strong commitment to helping small businesses and nonprofits tell their unique stories. With a diverse background that includes teaching history & literature, coaching boxing, social justice advocacy, and culture & language studies, she brings a rich understanding of narrative and context to our marketing strategy, campaign build-outs, tracking & analytics, community collaborations, copywriting, and business development.

Professional journey

Nichole’s professional journey includes significant marketing roles as the Senior Marketing Manager at Miraval Berkshires Resort & Spa and Marketing & Community Development Director at Berkshire Money Management. This experience is complemented by her contracted work as a writer, editor, and content strategy consultant. She has partnered with CMOs, Executive Directors, creative agencies, writers, artists, teachers, architects, authors, and many others.

Never stop learning!

Nichole’s education journey is consummate and includes graduate work in English/Communications at Middlebury College, East Asian Languages & Literature at Yale University, and History at Clark University. She received her global certification in Diversity, Equity, Inclusion and Belonging (DEIB) from the Academy to Innovate HR (AIHR) in the Netherlands.

We love to tell stories…especially yours.

I’m passionate about community.

Firefighter in gear using a red sledgehammer during a combat challenge event. An official wearing a neon shirt and cap observes nearby. Event tents and equipment visible in the background.

Firefighter Combat Challenge 2021

The toughest two minutes in sports - and the most rewarding community partnership with first responders!

People writing on a large chalkboard with the prompt 'I wish I had the courage to...' during an outdoor event.

The Courage Wall

A community project with the Railroad Street Youth Project, inspired by my client's book Inspiring Courage.

Photo: Terry Cowgill

Illustration of two large houses with a connecting walkway, surrounded by trees and stylized clouds in the background.

Construct Designer Showhouse

A community project to help raise funds for affordable housing.